- Guides
Why do I need…a digital marketing strategy
Understand the benefits of having a digital marketing strategy for your charity.
Our thinking - Guides
Explore data-driven techniques and tools to measure, analyze, and optimize your charity’s performance for more informed decision-making.
-
-
- Guides
How to effectively measure your charity’s digital marketing campaigns
Learn more about why should be measuring your digital campaigns and how you go about doing that
-
- Guides
Empathy mapping – the essential tool for unlocking audience insights
Empathy mapping is a useful tool to help you map-out your charity's different audiences
-
- Guides
How to get started with paid media for your charity
Paid media can help make a big impact to your campaigns and fundraising. We share the fundamentals to help you get started.
-
- Guides
How to create a digital marketing strategy
Learn how you can document a digital marketing strategy for your charity
-
- Guides
5 quick wins to boost your charity website’s user experience
Improving the UX of your website doesn't need to be daunting. In fact, simple changes can make a big impact.