We connect your digital channels into a single system for growth. By aligning paid media, website experience, and measurement, we surface the insights that matter and unlock meaningful results.
The point of running the whole system
A new ad campaign isn’t just an ad campaign. It’s a question your data architecture has to answer, a journey your donation page has to honour, a CRM event your retention programme has to inherit. When those pieces aren’t talking, every channel quietly performs worse than it could.
Running them as one system is what unlocks compounding. Insight from data feeds creative testing. Conversion learnings feed paid targeting. Retention informs acquisition profitability. The same pound of effort starts working harder, quarter on quarter.
Where we do the work
Three core disciplines, with strategy sitting across the system. Available on their own. Best when run together.
Amplify your message, reach new audiences and drive more conversions. We'll help you execute your brief to the highest standard, or re-write the brief for you.
Understand your users’ behaviour to optimise your website based on clear, data-driven insights, improving user experience and increasing conversions.
How do you measure success? We can help you track, measure and report to drive meaningful insights you can trust.
Translate your mission into actionable plans that empower your vision and accelerate your growth.
"Our supporters had been telling us for years why they give. Arkyard helped us find ways to act on it. The campaign is now the strongest it has ever been."
Three things, said plainly.
We make the whole system work.
Not just paid media. Not just the website. Every part of your digital working as one connected machine, all pointed at one outcome – sustainable growth in mission impact.
Full-funnel accountability.
We connect spend to CRM donor outcomes. Not just what clicked – what gave, what stayed, and what the real cost per donor is. No passing blame.
We know this world
Charities and non-profits are where we go deepest. Compliance, donor psychology, what good looks like in this sector – we’ve spent years building that fluency. You don’t pay us to learn it.
What it looks like when the system runs.
See how we've helped organisations make their potential possible
Christians Against Poverty Christians Against Poverty (CAP) is committed to transforming lives, equipping churches, and ending UK poverty. We helped validate the feasibility of a Live Chat feature on their website and provided a deeper understanding of audience needs.
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Big Church Festival How we drove 40% year on year increase in attendees for Big Church Festival by investing into Arkyard as a complete out-sourced digital function.
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Kingdom Bank We worked with Kingdom Bank to set up Google Analytics 4. Our approach focused on a user-led implementation to help them gain clear insights into user behaviour across their website and fuel meaningful improvements to their user experience.
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Church Army Church Army wanted to make sure data is at the heart of their decision-making and ensure their reports were clear, actionable, and suited to their team’s needs.
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